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Media Kit

Angus and red cattle walk along a fence line on a grazing property at sunrise.
Angus and red cattle walk along a fence line on a grazing property at sunrise.

ADVERTISE WITH CATTLE WEEKLY

Reach the people who run Australia’s cattle

Put your business in front of Australian beef and dairy producers.

Cattle Weekly is an independent publication for Australian beef and dairy producers. We publish practical guides, market reports and seasonal outlooks in plain English. Our readers use them to make real decisions about their herd and their business.

Who reads Cattle Weekly

  • Beef and dairy producers, from family farms to large northern stations
  • Station managers, stockmen and farm staff
  • Livestock agents, vets, agronomists and rural suppliers
  • Young producers planning their future in the industry

Most readers are in Queensland, New South Wales, Victoria and the Northern Territory.

A producer in a wide-brimmed hat checks a phone at the rails of a saleyard pen of Hereford cattle.

Why advertise with us

  • A focused audience. Every reader is here for cattle. No wasted reach.
  • Content that lasts. Sponsored articles stay live and keep earning search traffic for years.
  • Straight to the inbox. Our Monday newsletter lands with readers at the start of their working week.
  • Six topic sections so your message sits next to the right stories: beef, dairy, health, nutrition, news, and meat and livestock.

Starter package · $299 AUD

One booking gets you all three:

  1. Sponsored article. We write one 800 to 1,200 word article on a topic that suits your product and our readers. It is labelled “Sponsored”, names your business, includes up to 2 links to your site, and stays on Cattle Weekly permanently. You see the outline first.
  2. Newsletter mention. A feature block in one Monday issue, with your image, 50 words and a link.
  3. Banner ad for two months. A 300 x 250 banner on article pages, linked to your site.

Want something bigger, like a series, a competition or a category sponsorship? Ask us for a custom package.

Ad specs

ItemSpec
Banner300 x 250 px, JPG or PNG, under 150 KB, plus your click-through link
Newsletter image600 x 400 px JPG, no small text
Sponsored articleYour key facts, product links and any images you want used. We write it in our plain-English style
Lead time5 business days from booking to going live

Our standards

We label every sponsored article and keep it to the same accuracy standard as our news. We do not publish false or misleading claims, and advertisers do not choose our news stories. See our Editorial Policy.

Book or ask a question

Email marketing@cattleweekly.com.au with your business name and what you want to promote. We will send an outline and options within 2 business days.

Cattle Weekly, Brisbane QLD